Ways To Ensure A Teen Centric Web Site Clicks With Target Users

To make a website that clicks with the teenage web users, it is important to pay attention to the visuals and aesthetics of a website. Usage of social media elements and adequate interactivity are also recommended for such a website.

There was a time most of the internet users were adults and the World Wide Web as we know it was not much accessible for teens. However, in the last decade things have changed drastically and a majority of web users now comprise of teenage boys and girls. They represent the generation that has grown up witnessing the spread of Internet worldwide.

Designing a teenager centric website can prove to be a challenging task for a website design professional. To be truthful, teens can be moody, rather unpredictable and fickle minded at times. Therefore, creating a website that catches their fancy and manages to keep them glued requires expertise and careful handling.  To design a successful teen centric website, a web development professional need to keep certain key aspects in mind.

  • The prerequisite to make a website likable for the kids is to eliminate traces of boredom and implement interactivity. The teen web users love seeing sites that are interactive and have dynamic elements like animation and videos. They also like sites that offer games and online quiz. Flash can be used in a teen centric website for this purpose.
  • A website meant for kids should have an attractive and neat layout. A website design company making such a website needs to be careful about the selection of color and images in the site. The same caution needs to be applied as far as font usage is concerned. It is okay to use trendy font styles as long as the legibility is maintained. The teenagers do not usually have the time to read lots of content and so a website design professional should maintain a balance between graphic elements and content in a teen website.
  • The teenagers like the web sites that have content written in clear lucid style. Hence, a website design company should not use ornamental language or complex jargons in a teen specific website. Doing so will make them flock to other sites. The teenagers are fond of using social media services. Therefore, it makes sense to use links to popular social networking services like Facebook in a teen website.  It is also important to implement SEO measures in a teen website. This is essential because lots of teenagers rely on the search engines to find the sites they want.  A SEO enabled teen website will appear at the top of search engine results, hence making it easily accessible to the teenage users.

This is a guest post. The Author has been working as an internet marketing expert in a leading website design company, for the past 2 years. He has also written articles on different topics such as website design, Search Engine Optimization, logo design, graphic design etc.