Category Archives: SEO

Making Your Site More User-Friendly With SEO in Mind

Much ado has been made about on-site SEO. Some of the techniques out there are extremely technical, involving split-testing and other ways to split the hairs on a website, and some techniques are extremely easy to implement.

At any rate, Internet marketers of all levels can utilize some of the basic techniques to improve their site. The essential rule to good onsite SEO is that it’s all about making your site more user-friendly without forgetting that it must be easy for search engines to navigate as well. Here are just a few ways you can improve usability and SEO on your website.

SEO Rule 1: Make Your Site Easy to Read

Most visitors make a snap judgment once they reach your homepage and are easily overwhelmed by huge blocks of text, clusters of ads and randomly scattered images and videos.

There are just some of the essential problems that can make a visitor hit the back button. When most of us visit a website, we know just what we are looking for and if we don’t see it in the first few seconds; we navigate onto the next search query result.

With the implementation of Google +1 on query results, visitors who decide that a site is poorly placed in search results may see a penalty over time. Aside from that, you will experience a high bounce-rate and the chance of receiving return visitors is very slim.

*How do You Clear the Clutter?

Website clutter happens when elements that are supposed to support the message in the content overwhelm the content. You want your visitor’s eyes to be drawn to your text, and this simply cannot be done when there are too many affiliate links, images and videos. Make sure that there is a huge contrast between your content and its background, and this will help immensely.

The text in your content should be broken up into as small paragraphs as possible. Even lists, bullet points and other grouping tactics can make the text easier to read. Large blocks of text are daunting to the average visitor, and they’re less likely to stay on your page to read the content if it’s not broken up into smaller pieces. Both of these elements of your website are important both to the visitor and the search engine spiders.

SEO Rule 2: Make Your Site Easy to Navigate

Ease of navigation is another huge part of making your site more user-friendly. Both your visitors and the search engine spiders will prefer being able to easily find the other pages on your site over having to hunt for the internal links. Again, don’t tempt the visitor to hit the back button –make your message noticeable to both spiders and readers alike.

One effective way to remedy the problem is by including a navigation menu bar at the top of each web page. If you allow a search bar on your site, you can also use tracking and analytics programs to see exactly what the visitors to your site are looking for. This in turn can give you great content ideas.

SEO Rule 3: Slash Your Page Loading Speed

This rule goes hand in hand with the rule about website clutter. Simply put, many “extra” elements that can be added to a website will make it take longer for the page to load. After waiting for so long for a page to load, many visitors will abandon the site.

Many website design programs include a page loading speed test. You will want your page to take less than five seconds to load. Avoid the temptation to use pop-ups, background music and anything else that needlessly slows down your loading speed. The landing page design should be purposed for usability and functionality, the goal should never be to just “make the site look good,” it should be designed with both search engines and actual viewers in mind.

Easy WP SEO for to help increase your website rankings

You must be familiar with WP SEO plugins that are available for free online. Some of these are just excellent and some of them are just a waste of time and can affect your site negatively. It is therefore important that you take care while using any of the WP SEO plugin you use for your site.

For a long time I was also using a plugin that is free but the truth is that the free plugins may not provide you the results that you are looking for. There is a new wordpress plugin that I found some days back. I feel that this is just exciting and can help you the most. This is the reason I am just talking about this new WP plugin.

Easy WP SEO

This new plugin is named as Easy WP SEO plugin. And I am sure that whoever uses this plugin will get benefitted tremendously. This will actually make all your SEO tasks easy and fast. You do not ever need to hire a professional SEO for your website for rankings. This is in general a best on-page SEO plugin for WordPress, similar to SEOPressor and others, but is far better!

You will just love it when you get it for you wordpress website. This plugin not only do the on page optimization for your wordpress site but also help optimize all your pages and posts so that Google and other search engines will just love them.

May be you do not know that using any of the SEO plugin for your wordpress site may hurt your rankings. You should be therefore selective before choosing the right plugin for your site. Just read the reviews and get all the information about it before you use any of the SEO plugin.

Easy WP SEO plugin is something different and innovative. May be just what you are looking for. So if you are really passionate about your website get it and see the difference it can make to your SEO.

 

How to Find the Page Rank for a WebPage?

More or less every Blogger talks of the Page Rank and its importance. But unfortunately many of the pro bloggers don’t know how to check the Page Rank of the web page or the site. Here you can see how easily you can check the page rank of the website or your blog and how much importance Google is paying to your site by assigning it a page rank.

If you install the Google toolbar on your browser, the page rank will be displayed on the tool bar. Each time you look at a web page, the display will show you the page rank. It is practical to know if you are looking at a page that Google has ranked as valuable or if it is not rated.

There are many of the free as well as the paid tools for the webmasters who can use these tools to get the information about their site’s PR, Back links and many other things which determine the Quality of your site. Such as Alexea site ranking, site mapping, etc.

I recommend using the free tools unless there is much use of the paid ones, which provides some of the other benefits. My favorite one is http://checkpagerank.net/. This is a free tool that gives you enough knowledge about the particular site. It freely gives you information about:

  • Your website’s page rank
  • The age of domain
  • Number of backlinks to your domain
  • Fake page rank if any
  • And many other things

Just try it out and test your site now, if you have not checked it recently.

 

Need of SEO for Small Business Website

Once you have just started a website which is a small little website on internet, you need to work hard for getting higher search engine rankings to get desired profits. It is important for you that you follow various top SEO strategies and techniques by which your small business website can get better rankings in search engines. After the lots of hard work, patience and best strategies your small website can turn out into a large website on web.

SEO is the only factor that determines the success of your business online. If you have tried lot, and are failing to make even a single sale from your site, you should focus on your search engine optimization process. Although you feel that your site is good looking, attractive, full of colorful images and videos, it may be lacking somewhere from the SEO point of view.

Your sales can be increased rapidly if you try out better ways in SEO. Lack of SEO can result you in just waiting for getting sales. You may have to wait for months to get better profits from your small website if you are not caring for your SEO. It is therefore essential that you work hard and learn top search engine optimization that is essential for you at the start.

Top SEO Can Help You Get Success Online

Surely the top SEO can help you get success online from your website in no time. If you are trying all the best strategies and techniques involved in SEO you can get fast search engine rankings in major search engines. One of the most common problems why people do not get success online from their websites is the lack of SEO.

Search Engine Optimization is a process that makes it easier for search engines such as Google, Yahoo, Bing, etc. to locate and index web content. Establishing a website is very simple for a common person. But to maintain it and to get better rankings is the process which is tough for many. To get noticed and to attain web presence you need to go for search engine optimization process so that you can get success online.

Inbound linking, one way linking, three ways linking, on page and of page optimization, etc. are some of the common strategies that are used while doing SEO. This all will simultaneously work for your site to get higher search engine rankings. This all can be effective for you to get high search engine traffic which is considered as most important for your site to increase your sales and profits. Besides this you have to also pay attention to internet marketing methods that can help you to get high traffic.

Author Bio –

Dick is passionate about his SEO profession and along with SEO he is doing online research on best social media marketing agency.

Effective SEO Press Release for Online Reputation and SEO Backlinks

Effective SEO Press Release generates a clear buzz about your company and helps you in building a strong online brand and reputation for your business. This further has the greater ability to enhance your profits by increasing the customers for your business.

As you might be aware of the importance of one way links, these press releases helps you in getting very best  quality of one way backlinks that holds importance in your search engine optimization (SEO). SEO Press Release is beneficial for you to get quality one way inbound links for your online business websites and blogs pages.

SEO Press Release

It is today becoming harder to get quality one way inbound links for your websites. But SEO press release has served well and made this task easy for you. This is one of the best ways of achieving incoming links by helping you in submitting free or cheap press releases.

This way of getting backlinks for SEO is very much helpful for you and creates link juice without spending lots of money into your business. Moreover an SEO press release also acts as a primary way to deliver news and updates taking place within your company.

To make your SEO press release effective and efficient, you need to consider some of the primary things that help to make your press release submission worth. First of all while writing the press release you should write it effective and compelling so that it gets perfect search engine optimized.

It should be in a manner that your reader just gets attracted towards it. Content that is created should directly hit your potential customer’s mind so as to make it efficient.  If you think that writing is not your best job you can even invest in hiring a writer to do your SEO press release writing services.

Secondly the content you need for the SEO press release is to be well written and include all the essential elements like effective and relevant keywords for the SEO purposes. Also make sure that your online releases have attractive headlines. This should be as efficient to grab your target market’s attention that can create better profits for you.

The best way to attract your customers and to make your SEO press release effective is by making first sentence of your press release attractive. This makes the reader to continue on and makes them really interested in knowing about your services and business.

 

SEO Press Release Submission – How to Make it Beneficial for Online Business Blogs?

SEO Press release submission is one of the very best ideas for you to gain lots of free backlinks as well as online exposure. It helps you in building up a strong reputation and in maintaining the high credibility for your business.

You can today opt for various options for doing the effective SEO press release submission for your growing business.

If you have time and want to do it on your own you just want to ensure that you do it the right way and that should be effective. Also be prepared to spend much money and time for the press release as this can prove the best for your business to take it to the newer highs.

First and the very vital of all the things is the effective writing for your SEO press release submission. Creating a compelling content for your business is must and should be done efficiently by the experts and professionals, if you are not good at it.

As these press releases need to be well written you can hire an expert for you on a monthly basis that can manage all your SEO press release submission.

 

SEO press release writing services helps you to get press release written in such a way that it include relevant and less competing keywords so as to rank high in the search engines for your keywords. This gets your website with important backlinks that will help boost its position in the search engine rankings.

SEO press release today holds much importance for the businesses whether small or large. Today there are several free press release distribution sites that you can consider for your SEO press release submission. Frankly speaking, you will only get paid for what you actually pay, so it will be better for you if you consider some of the paid press release distribution websites also.

Basically there are today different ways of distributions for the press releases. These depend on what you are just aiming at by the SEO press release submission. You may need to review these different distribution ways carefully and choose the best that helps you in achieving your goals faster.

The top 5 free online press release distribution sites that you can consider are:

1. prlog.org

2. pr.com

3. openpr.com

4. 1888pressrelease.com

5. free-pressrelease.com

These sites are best for improving and enhancing your business in this competitive world. This creates opportunities for you by developing strategies that can gain most of the potential customers for your online business.

5 Perfect SEO Tips for Getting High Search Engine Ranking, Optimizing Your Content

SEO or search engine optimization is the process which every blog and website needs to gain link popularity and success in this competitive world of internet which is full of several millions websites and blogs.

Getting a SEO ranking is basically an ongoing process for every blog and websites, which should be done in order to gain visitors and profits.

There are several SEO tools and processes which various experts and professional SEO companies do to get your sites and blogs high search engine ranking. This can be done by any hired professional or professional SEO company which is expert in the field. But SEO ranking can be easily understood and done if you spend some time into it.

You can also adopt these methods for your own blogs and websites to make them easily indexed in the Google and gain more profits by getting more and more visitors throughout your life.

From the several processes used, content building and content optimization is one of the most important parts you should know and understand to get high search engine ranking. Here are the 5 different Perfect SEO tips related to the “content optimization” that you should understand and work on, to manage your first part of SEO ranking for free.

1- Build Perfect and Unique Content

“Content is a king”, this may be not the new thing you are hearing about. Every now and then webmasters and bloggers says about it. But this remains always true that you should always try to feed your blog with some new and innovative content that makes your blog perfect.

Perfect content, that is unique and interesting, can make your blog interesting to the visitors and also for the search engines. This makes the search engines to crawl faster to your pages which have unique and important information to share with the world. Perfect and unique content also helps you to make your blog stand out of millions and thus remains helpful in getting high search engine ranking.

2- Regular Content and Updates

Most of the visitors come to the blog again and again to know about the regular updates and content that you want to share with them. They are in regular search of the new material. Search engines also love and crawl through the pages of blog which are regularly updated with some new and innovative content. Search engines crawl through and checks for the modified date of pages also.

If you care of your existing pages and update them nicely and perfectly, these are more likely to get high search engine ranking fast and easy. Thus regular content and also the updates is also a part of your search engine optimization. You should therefore understand the importance of daily updating your blog and update it daily, if possible, to get high search engine ranking for your blogs.

3- Use Perfect and Relevant Keywords

Perfect keywords that are used after doing the research can also help you out in making your blog and site search engine optimized. As internet is a place where people search through using the keywords and phrases, use of perfect keywords and phrases helps your blog, to get high search engine ranking.

This results in increasing the site traffic to your blog. These keywords should be used at different places to get the best results. Keywords can be used in the title tag, Meta description tag and even on a web page within the body.

4- Writing the Relevant and Keyword Rich Content

First of all you should choose a topic and a niche for your blog and try to make your content and posts as relevant as possible, to this topic. If you try to maintain your relevancy by adding relevant content which is rich in relevant keywords, you could win half of the battle of SEO.

Also you should remember that if you have already put all your keywords in Meta tags and Alt image tags, etc. without adding your relevant keywords to the content, it can end up being basically a futile effort.

5- Write Naturally and Do Not overstuff with Keywords

While writing the content for your blog, you should write it naturally. You should of course add the relevant keywords to your posts to get better search engine optimized page, but in a manner that it looks natural and not awkward. Also do care about not over stuffing your content with too many keywords that can make it non sense and unreadable, for your visitors.

You can use as many keywords as possible in your content as long as it makes sense and easily understandable to your visitors. If the content you write is easily understandable to your visitors, search engines also loves these content and your pages will get high search engine raking in no time at all.

The part of content optimization is vital and useful for your blog without which your blog can be called as a dead blog. You may be managing your dead blog which is not getting decent amount of traffic which it could actually get, but it’s time now to start optimizing your content with the best keywords and phrases. Now, as you are aware of these SEO tips you can get far better results than before with these Perfect SEO tips.

You would also be getting the most useful and beneficial SEO Tips in our next part of this series which is about Perfect SEO tips for getting high search engine ranking by optimizing your links. So do not miss out these special parts and subscribe to this blog for your next update.

Hope you like the article and have got the necessary help regarding your search engine optimization by making your content perfect and search engine optimized. If you want to share your ideas and knowledge about the SEO you are welcome to talk about it at Prav talks. Use the comment box below to share your ideas…..

What are Search Engines

Think if someone is searching for the category related to your site on Google and it come to the page numbered 150 (or can be higher also), then will he/ she will go to that page and click your site. I think a big NOOOO……..

But if your link is present on the 1st page or a 2nd or a 3rd, then it’s pretty much possible that your site will be viewed by that searcher. Now I think you have some idea of SEO and search engines.

Search Engines

Getting your site on the Google’s 1st page is all about SEO (search engine optimization). And this ranking on 1st page of Google is done by search engines if your site is actually worth of it. This requires much effort and time. Slowly getting link popularity by different means and getting backlinks will make your site rank high in search engines. After having good back links and link building you will see much growth in your site traffic by the search engines.

As the search engines like Google, yahoo, and others will start getting you some new visitors you will get newer visitors daily. A great deal of time is spent by many people trying to fool search engines. Their efforts may be successful for a time but search engines are on constant alert against doubt full practices and will take action against them.

Links are important to Google, Yahoo and MSN in determining where your site is placed within the search results. As you probably know, the more you have backlinks, the better you will have link popularity and better your site will be placed in the search engines. In today’s world, there is much more to good search engine rankings than simply optimizing your site for keywords.

From the very long ago, it has been seen that people are using many of the spamming ways to get better search engine rankings. But getting higher search engine ranking this way will not give you better results for long and your site would have to suffer for indulging in these spamming activities. Keywords spamming, link farms, hidden links, etc. are most common ways by which people are getting higher search engines and high page ranks. But this does not remain intact for long time.

You should therefore concentrate more on better ways by which you can get effective and genuine high search engine rankings. This will be loved by all you, your site, search engines and your business, which keep on increasing with time. You should concentrate on that and you will be rewarded.

In order to keep searchers happy from the relevant results, search engines are always developing ways to make their results more relevant. In the last couple of years, links have become increasingly more important to the engines because they see links as an endorsement of your site by other websites.

Author bio: James is a SEO expert who works in a reputed SEO Company in Glasgow. He recommends the best SEO services provided by the company to boost up the search engine rankings of a website. You may check more about the services offered at the site.

7 Tips On How To Step Up Your Search Engine Optimization

Every mind of any well-informed businessperson is thinking on ways of improving search engine optimization. Research shows that approximately over 90% of SEO users do click on organic search results and get over paid, and 89% of consumers use search engines mainly to create decisions concerning purchasing.

This raises a lot of concern whether the remaining 11% did not understand the question correctly. Recent adjustments to algorithms of Google have firms across the globe doubling or even tripling up their constant efforts to ensure that they optimize search. Search engine optimization is and will always be important no matter what all the other search engines will probably try to follow suit. Kindly use the following ways to improve your search engine optimization.

Search Engine Optimization

a)      Understand your number – Use analytic measures to identify how individuals are getting to know your website and the kind of keywords that are leading them there. Experiment and weigh all efforts, add the number of referrals from the search engines and replicate those that seem to be functional. Keep watching the rank of your page and any stimulants that can improve it. It is until you identify what assists it is when ought to keep your efforts up and focus.

b)      Permalinks and headings – It is important to involve your top most keywords, like say, ten keywords, in page headings and permalinks. This is a textbook way of improving search engine indexing.

c)      Keywords – Identify your top most keywords and use them appropriately in your articles and blog posts, and on your individual website. The reason behind this is to ensure that you are authentic.

d)      Internal links – An effective method to encourage the improvement of click through is by linking to your site internally. This is Google’s way of weighing engagement on your individual website. Instead of using arbitrary phrases such as ‘click here’, make sure you hyperlink the keywords.

e)      Share the love – Ensure you balance the links to your internal sites with those on the external sites. Remember, search engines will always be looking for evidence of relationships across the web. Appreciate other resources and sites through linking back and you will find that they will always reciprocate in the same way. In fact, one of the best methods to add flavor to your website is by having a greater and better websites link to your individual website. Public relations and partnerships build this scheme of awareness.

f)       Image optimization – Spiders crawl comments and text to both your site and images. Therefore, ensure that you tag your images using a keyword rich text.

g)      Use HTML – Proper websites do not use Flash. In some cases, it may seem to be good during special effects, but it destroy search. However, websites created in HTML are simpler for search engines to crawl, while those created mainly in Flash may not necessarily be searchable on all models on phones.

Do away with black hat techniques. Never undo any kind of your individuals work using sneaky techniques, as you will get punishment from Google. Specifically, avoid cloaking, keyword stuffing and duplication.

Author Bio:

James White aims to become a renowned name when it comes to coming up with innovative Internet Marketing/SEO strategies, similar to Eric Schiffer.

 

SEO Consultancy Processes In India

SEO agencies in India follow Search Engine Optimization process which is executed in order to help the clients achieve top rankings in all major search engines. By creating quality content, engaging in social media marketing, and optimizing websites according to the latest Google Panda recommendations, they drive consistent, long-term rankings for clients.

SEO In India

METHODOLOGIES:

Discovery & analytics analysis:

  • Extract URLs & Metas: Pull Existing KW Rankings
  • Google Analytics Goal Optimizations
  • Google & Bing Webmaster Tools

Comprehensive SEO & CRO analysis:

  • Search Engine Optimization Analysis
  • Conversion Rate Optimization Analysis
  • XML & HTML Sitemap Optimization
  • Robots.txt & .ht access Optimization

Keyword research & information:

  • Keyword Research (Adwords, Insights, etc.)
  • Site Information Architecture Optimization
  • Content Optimizations and New Content Creation

Webmaster tools and other implementations:

  • Webmaster Tools Optimizations
  • Fix Technical SEO Issues
  • Implement Content Optimizations

Link building:

  • Link Sleuthing (Traditional, Competitor, Partners)
  • Maximize Internal Linking Structure for SEO
  • Link Bait
  • One-way Links
  • Web 2.0
  • Press Releases
  • Guest Blog Posts
  • Social Media Optimization

Reporting, adjusting & maintenance:

  • Customized SEO Reports
  • Google Analytics, Keyword Rankings, Back Link Reports
  • Link Building & Content Maintenance

The Search Engine Optimization (SEO), India has a long term processing focus that requires both short term and on-going attention. In our opinion SEO is something that you are never completely done with. It involves a thorough process implementation:

Identifying Target Search Terms:

The first step to any SEO campaign is to identify the search terms (also referred to as key  terms, or key words) for which you want your site pages to be found in search engines – these  are the words that a prospective visitor might type into a search engine to find relevant web sites. For example, if your organization’s mission has to do with environmental protection, are your target visitors most likely to search for “acid rain”, “save the forests”, “toxic waste”, “green-house effect”, or all of the above? Do you want to reach visitors who are local, regional or national in scope? These are considerations that need careful attention as you begin the SEO process. After all, it’s no use having a good search engine ranking for terms no one’s looking for.

Selecting Pages for Optimization:

Initially, the pages that you select for optimization should be those that offer the most focused content relating to the terms you want to target – you may already have such pages on your site, or you may need to develop them from scratch.

Inserting Target Terms:

The phrase “content is king” is often cited when it comes to web sites, and this holds true for search engines as well. While there are a number of variables search engines use to produce the results they deliver, the visible text content of your pages is a primary factor that search engines utilize to find, index and deliver your pages to prospective site visitors.

Use of Head Tags:

Search engines tend to weigh words placed within page head tags (h1, h2, h3, etc.) more heavily than they do general text.

Page Title Tag:

The title tag in the HTML head of your site pages is a critical, yet often overlooked, location to insert your target terms. Search engines weigh the title of your pages quite heavily in determining relevance, so you’ll want to make sure that each page on your site that you want to show up in search engine results has a unique title incorporating the targeted term for that page.

Linking Structure & Strategy:

One of the primary ways that search engines find site pages is by following the links from your home page to other inside site pages (this process is also known as “spidering” or “crawling”). In order to allow search engines to effectively crawl your site and locate your inside pages, it is important to ensure that your menu structure does not present search engines with any barriers that interfere with their ability to follow internal links. Complicated JavaScript or other dynamic menu features can sometimes get in the way of effective crawling. As far as search engines are concerned, when it comes to finding links to your site pages, the simpler the better.

If you are a business based in any part of India and looking for a SEO firm to help the growth of your business, just make sure that the SEO consultant  or agency  follows the above mentioned processes. It is important to remember that effective search engine optimization is not about “tricking” the search engines into ranking your site favorably. Rather, SEO is a research process designed to deliver relevant information to the people seeking that information.